Evolution of China's water issues as framed in Chinese mainstream media

There is an urgent need globally to trigger fundamental societal changes in water use away from existing unsustainable paradigms. This paper attempts to understand the evolution of newspaper coverage of water issues in China by analyzing water-related articles in a major national newspaper People's Daily during 1946-2012 using a content analysis approach. The major findings include: 1) water issues have been in relatively important positions in the newspaper; 2) water issues reporting in China has experienced three stages: 1946- the middle of 1980s: flood and drought control and water for food; the middle of 1980s to 1997: water for economic development; and 1998 to the present: water for the environmental sustainability and economic development; 3) water issue reporting in the People's Daily clearly reflected China's top-down water resources management system, no "real" public opinions on water were reported during the study period; 4) The People's Daily is just a wind vane of Chinese mainstream values and policies on water. These findings supported the realist assumption that the societal changes on water issues in China were triggered by a multitude of factors including the biophysical pressure (floods and droughts), political campaign (the Cultural Revolution), macro-economic reform (Reform and Opening-up), water institutional arrangement (the Water Law) and water management reform (the No. 1 Central Document on water reform).