Utilizing the social media data to validate 'climate change' indices
Abstract
Reporting the observed and modeled changes in climate to public requires the measures understandable by the general audience. E.g., the NASA GISS Common Sense Climate Index (Hansen et al., 1998) reports the change in climate based on six practically observable parameters such as the air temperature exceeding the norm by one standard deviation. The utility of the constructed indices for reporting climate change depends, however, on an assumption that the selected parameters are felt and connected with the changing climate by a non-expert, which needs to be validated. Dynamic discussion of climate change issues in social media may provide data for this validation. We connected the intensity of public discussion of climate change in social networks with regional weather variations for the territory of the USA. We collected the entire 2012 population of Twitter microblogging activity on climate change topic, accumulating over 1.8 million separate records (tweets) globally. We identified the geographic location of the tweets and associated the daily and weekly intensity of twitting with the following parameters of weather for these locations: temperature anomalies, 'hot' temperature anomalies, 'cold' temperature anomalies, heavy rain/snow events. To account for non-weather related events we included the articles on climate change from the 'prestige press', a collection of major newspapers. We found that the regional changes in parameters of weather significantly affect the number of tweets published on climate change. This effect, however, is short-lived and varies throughout the country. We found that in different locations different weather parameters had the most significant effect on climate change microblogging activity. Overall 'hot' temperature anomalies had significant influence on climate change twitting intensity.
- Publication:
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AGU Fall Meeting Abstracts
- Pub Date:
- December 2013
- Bibcode:
- 2013AGUFMGC11D1039M
- Keywords:
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- 1616 GLOBAL CHANGE Climate variability;
- 1699 GLOBAL CHANGE General or miscellaneous;
- 1974 INFORMATICS Social networks