A Case Study Assessing Outreach Events: Celebrating 10 years of International Observe the Moon Night
Abstract
International Observe the Moon Night is an annual worldwide public event that encourages observation, appreciation, and understanding of our Moon and its connection to NASA planetary science and exploration. Everyone on Earth is invited to join the celebration by hosting a public or private event or attending an International Observe the Moon event - and uniting on one day each year to look at and learn about the Moon together. October 5, 2019 marked the 10 annual worldwide celebration of the Moon. Since 2010, over an estimated 1.6 million people from across the globe have participated in International Observe the Moon Night events at museums/science centers, libraries, planetaria, observatories, K-12 schools, universities, public parks, community centers, private residences and businesses. Event hosts along with their partners help support and achieve global participation in International Observe the Moon Night. Since 2010, more than 7,000 events have been registered worldwide. Over the last ten years, International Observe the Moon Night events have taken place in over 100 different countries. Every year data is collected from participants, including hosts and visitors, through registration data, surveys, and analysis of social media. The program's assessment has been updated over the past ten years based on program needs. We discuss challenges and successes of assessment strategies and overall findings from assessing this large science outreach program that spans across so many countries and sites.
- Publication:
-
American Astronomical Society Meeting Abstracts #235
- Pub Date:
- January 2020
- Bibcode:
- 2020AAS...23513506B