The main consequences of de Sitter Special Relativity to the Standard Cosmological Model of Physical Cosmology are examined. The cosmological constant Lambda appears, in this theory, as a manifestation of the proper conformal current, which must be added to the usual energy-momentum density. As that conformal current itself vanishes in absence of sources, Lambda is ultimately dependent on the matter content, and can in principle be calculated. A present-day value very close to that given by the crossed supernova/BBR data is obtained through simple and reasonable approximations. Also a primeval inflation of polynomial type is found, and the usual notion of co-moving observer is slightly modified.